Guardians of the Green
CLIENT: Bear Mountain Resort
SERVICE: VIDEO PRODUCTION
SCHEDULE: 4 WEEKS
BUDGET: $4,500 - $5,500
With a new golf season about to tee off, the brass at Bear Mountain Resort reached out to us with hopes of creating a promotional video that was a little different from your usual fare. Most of us are used to seeing the perfect polished greens and laser-cut fairways on Bear Mountain’s pair of Jack Nicklaus golf courses, but a rare few know how they get that way. For this campaign, we decided to go behind the scenes with the grounds crew, who we dubbed the ‘Guardians of the Green.’
We set out with a plan to shoot three mornings at the resort, featuring course superintendent Chris Ainey as our central figure. The first morning we arrived more than an hour before sunrise to scout our locations and capture interviews with Chris and a couple of long-time members, setting the stage for a busy day two.
With the perfect early morning light on our side, the second day consisted of shadowing the grounds crew right from the morning meeting to the cutting, trimming, rolling, blowing and mowing that fills their day. It’s no easy task to cover more than 500 acres and 36 holes each day, and our team was definitely on the move to get everything we needed before golfers set out onto the course.
Day three was our opportunity to collect the jaw-dropping aerial drone shots that accentuate this video. As we moved from hole to hole, we also took the chance to capture the wildlife and more scenic elements of the course, including the stunning sunrise shot that opens the final video.
Once back at the studio, our editors crafted the story of a day tending to the courses and utilized some great footage from our colleague Dave Wallace at Riptide Studios to help showcase the PGA Champions Tour stop at Bear Mountain, the Pacific Links Championship.
We’re thrilled with the final result on this project, and hope that next time you have the chance to play a round you’ll take a moment to thank the team that keeps the course looking so stellar.