Island Farms

Dragon Boat Festival Wrap Up

  • CLIENT: ISLAND FARMS

  • SERVICE: VIDEO PRODUCTION

  • SCHEDULE: 1 WEEK

  • BUDGET: $1,500 - $2,000

One of the most inspiring events in Victoria is the annual Dragon Boat Festival where dozens of teams from across North America compete in the Inner Harbour all in support of the fight against breast cancer. Once again, our friends at Island Farms asked us to capture the event and their participation.

We knew that the pace of this video would have to be high to match the energy and enthusiasm on the water. Using cameras stationed on land and on the water, shooting in slow motion, we were able to collect some of the intimate details that make this event special. Our crew also attended the eye dotting ceremony that opens the event, the traditional Chinese prayer ceremony, and the Carnation Toss which salutes cancer survivors.

As always, our team utilized a variety of microphones to ensure we collected the sound of the event as well as the images. Using natural sound in editing helps these videos come to life and pop off the screen. It was an honour to tell the story of the Dragon Boat Festival and we look forward to supporting the event for many years to come.


TC 10K Wrap Up

  • CLIENT: ISLAND FARMS

  • SERVICE: VIDEO PRODUCTION

  • SCHEDULE: 1 WEEK

  • BUDGET: $1,500 - $2,000

Island Farms s a great community partner for many events every year and asked us to help showcase their participation in local events by creating a highlight reel from the day. Every April, the TC10K takes over the streets of Victoria as nearly 10,000 runners and walkers take part in one of the oldest running events in Canada.

Our day began shortly after dawn capturing the elites and amateurs alike in their pre-race routines, but the moment of truth comes at the start line where even our veteran crew triple check that the record light is on before the gun fires. With the runners off to the races, our team jumped into the midst of the action - even using our gimbal stabilizer to run alongside many of the competitors.

Whenever we are out at a community event, using natural sound is the most powerful way to make the viewer feel like they are a part of the experience. Everything you hear in this clip was captured by our microphones - from the high school band performing on stage to the cheers from the crowd on the sidelines.

To help highlight Island Farms, we kept a special eye out for their branding, not the least of which was the post race recovery section where all the runners had a chance to grab a carton of chocolate milk as a recovery drink. Once the race winners had stormed across the line, our team made sure to capture images of runners of all shapes and sizes. No matter what, it’s hard not to feel inspired watching these people cross the finish line.