World Fisheries Trust

Seaquaria Program 




  • BUDGET: $1,500-$2,500

This spring, we had the pleasure of working with World Fisheries Trust and learning about their Seaquaria in Schools program.

Seaquaria brings local marine life into grade school classrooms to let students get up close and personal with some of their aquatic neighbours. It places permanent saltwater tanks in schools across the province to bring captivating, ever-changing marine ecosystems into students' everyday lives.

Our shoot took us to three separate locations to capture the Seaquaria process from start to finish: with the divers scooping small sea life in their nets at Ogden Point, the beach along Dallas Road as the kids got a look at their new aquatic friends, and back in the classrooms where they had the opportunity to learn about them.

The two schools featured in this instance included James Bay Community School and Tillicum Elementary School, which each took an abundance of new sea creatures under their wing to care for, including star fish, sea cucumbers, crabs, barnacles, etc.

Being serious lovers of the ocean ourselves, it was a no brainer to get involved with showcasing how enriching the Seaquaria program is for kids. It was privilege to get to experience it ourselves – even for a short amount of time – and see its impact for generations to come.

Ocean River Sports

Gulf Island Tour




  • BUDGET: $2,500-$3,000

With a new season in full swing, Ocean River Sports asked our team to head back onto the water and capture their newest kayak tour option, an amazing weekend paddle through the Gulf Islands.

Our full-day shoot began with a quick 40 minute boat ride from Sidney across to Saturna Island, where members of the Ocean River staff were already on the midst of their pre-season training camp. We pulled into a beautiful sandy beach on an islet near the east side of the Island, and immediately jumped to work shooting the paddlers prepping their kayaks for the first leg of the trip.

Once the boats were in the water, we took to the air with our drone to collect some breathtaking  images of the group alongside the rugged Saturna coastline. Then we were back in the boat ourselves to get an ocean-level vantage point of these experienced paddlers in their element, traversing tidal rapids and a variety  of water conditions throughout the trip.

Once pieced together back in editing, we compiled this video to serve as a sales tool on the Ocean River website, while also finding a purpose at trade and tourism shows across North America.

Adventure Experience




  • BUDGET: $3,500-$4,000

With the spring sunshine arriving on the west coast, our friends at Ocean River Sports & Adventures wanted to capture the experience of paddling in Victoria's Inner Harbour and around the Salish Sea. So we set out to collect drone aerials and additional on-the-water footage to compliment some shots from their existing video library, and weave it all together with some insight from the tour guides themselves.

As always, the most complicated aspect of our shoots are the aerials using our DJI Inspire 1 drone. With the guidance of both Transport Canada and NavCanada, we were able to identify safe take off and landing locations, along with appropriate windows of time to shoot a group of kayakers padding in both the Selkirk waterway and the Inner Harbour. 

As a bonus, with the help of Ocean River owner Brian Henry and his boat (the Ocean Rose), we were able to capture beautiful shots alongside the paddlers as they navigated between our two aerial locations.

Now we're planning our next project with the Ocean River team - a series of vignettes on their various tours which will begin with a fun day trip to Saturna Island! Stay tuned to our Instagram feed for more behind-the-scenes images!

Eagle Wing Tours

Experience Feature (2017)



  • SCHEDULE: 8 Weeks

  • BUDGET: $4,000-$5,000

Heading into the summer, it was time to make the most of another whale watching season and update one of our most popular videos - the experience feature for Eagle Wing Tours.

With ever-expanding camera technology at our fingertips, the plan called for shooting this entire project in sterling 4K resolution, to give the view a more detailed look at life on the Salish Sea. So our team settled in for many hours on the water with the Eagle Wing crew, covering nearly every nook and cranny of the Victoria coastline to capture orcas, humpbacks, seals and sea lions from the perspective of a wildlife tour with one of the country's most respected brands. 

Shooting smooth footage on the open water will forever be a challenge, but every once and a while you get the perfect combination of calm seas, amazing light and whales in the right spot - that's when the magic happens. But more often than not, we come back from a four hour trip with no more than 30 seconds of usable footage!

The mandate this year was to create a more guest-focused video, giving potential customers an idea of the Eagle Wing experience from start to finish. With that in mind, we also spent some time at Fisherman's Wharf, collecting those early morning images that set the tone for the entire video.

Capping the project off with some authentic sounds captured while out on tour (whales breathing, orcas vocalizing, and more) and a newly animated Eagle Wing logo, another summer of hard work in the most beautiful environment on earth is in the books!

Boats Feature



  • SCHEDULE: 4 Weeks

  • BUDGET: $2,000-$2,500

One of the elements that sets Eagle Wing Tours apart from the pack is their wide range of options to get you out on the Salish Sea. Our latest project was the task of showcasing the fleet in a quick, high energy clip that could live on the company website. 

With the help of our DJI Inspire 1 drone, we first captured some dramatic aerial footage (thanks to some talented piloting by the Eagle Wing captains). Then we began digging through several years of archival footage to pull out the scenes that featured the vessels, like the catamaran 4EverWild and open boat thrillride that is Goldwing. 

Each boat offers a different experience for the guests, but regardless of which open you choose the Eagle Wing staff will get you into the action for an incredible up-close look at the wildlife on Vancouver Island's coast.

World Ocean's Day



  • SCHEDULE: 3 Weeks

  • BUDGET: $1,500-$2,000

As part of their on-going efforts to run a sustainable business, the team at Eagle Wing works with the Greater Victoria Harbour Authority and other Fisherman's Wharf businesses to host a World Ocean's Day event every spring.

We produced this little clip to help promote the event across all social media platforms, giving families a sneak peek at some of the amazing programs hosted down at the dock. 

With a mix of fresh footage from last year's event, and some from our time on the water with the Eagle Wing crew, we had all of the necessary pieces to build a 30-second spot. Adding a little magic of Adobe After Effects puppet tool animation to bring the octopus logo to life, we finished off a clip that has racked up thousands of views online in support of a great community event!

Experience Feature (2015)




  • BUDGET: $3,000-$4,000

Eagle Wing Tours, located at Fisherman’s Wharf in Victoria, was one of our first clients at Roll.Focus. We have produced videos for this fantastic company ranging from experiencing their tours, to their lauded conservation and sustainability efforts, to their fleet of tour boats.

Our first promotional video was created two years ago, so with their new website under development it was time for a fresh feature. We have gone out onto the water with them for the last two summers and have seen a variety of wildlife including orcas, humpback whales, Dall’s porpoises, harbour seals, stellar sea lions, sea otters, seagulls, bald eagles, and more – all featured within this new video.

It’s taken time and practice to get great shots on the ever bobbing boats with our Panasonic GH4s. However, having our Inspire DJI Inspire 1 on board for all the stunning visuals, as approved by Transport Canada and Department of Fisheries & Oceans, has only improved the quality of our production package. You can see another video of our take offs and landing in this fun feature below – Mission Impossible style!

Conservation Explainer



  • SCHEDULE: 4 Weeks

  • BUDGET: $2,500-$3,000

Over the past two decades, Eagle Wing Tours has built a reputation for being one of the most environmentally conscious businesses in Canada - and one of our first projects with the team at Fisherman's Wharf set out to highlight some of the ways Eagle Wing is caring for the Salish Sea.

With the help of orca expert Ken Balcomb (from the world-renowned Center for Whale Research), this video breaks down several of the programs featured in Eagle Wing's sustainability mandate. They are Canada’s first 100% carbon neutral whale-watching company and members of 1% for the Planet, and also serve as founding members of the Victoria Sustainable Tourism Alliance (ViSTA) - partnering with environmentally responsible businesses committed to developing and promoting eco-tourism.

There's no doubt that our partnership with Eagle Wing Tours has help set the standard for giving back in our own business, and our team constantly strives to continue their example of fostering the next generation of environmental stewards!

Our First Viral Video...

We’re often out on the water with our client, Eagle Wing Tours, capturing a variety of video that features the experience, Eagle Wing’s boats, their conservation efforts and the wildlife.

In October, we were out capturing drone footage of four transient orcas (the family T69s) when they led us to an enormous flock of seagulls, indicating a school of herring or krill were nearby. Unfortunately, these birds are also not fans of our drone and, seeing it as a threat, love to chase it.

Forced to land the drone, Executive Producer Mike Walker pulled out our GH4 to continue capturing any ensuing action and would not be disappointed. That’s when he saw the large male in the family, T69C, try to flip the seal twice, allowing for Mike to set up the shot for the next attempt, and that’s exactly what happened. Mike’s ensuing “Yes, yes, yes, yes!” (despite what some YouTube commenters believe) was out of sheer excitement for capturing this moment on film and not due to the poor seal’s fate.

We decided to cut the resulting footage into a small montage of the tour’s events, send it off to Global BC, gathering nearly 1 million views, and once we posted it to YouTube, it’s reached over 2 million views. There have also over 50 fantastic outlets sharing it as a result, most notably Time Magazine, Washington Post, IFL Science, National Post, Chicago Tribune, LAD Bible, etc. It’s been a learning experience of navigating such a large reaction, but we’re thrilled to have received such exposure for our first client and for Victoria as a whale watching destination.